The essence of social values that products and services bring is what people share as fundamental values such as "convenience, joy, health, and affluence." Such values are formed in exchange of “desires of users” and “thoughts of creators,” but the desires of users are constantly changing and are elusive. Real-World Data Circulation studies consider the desires of users and attempt to tie them to new products and services. In this program, students learn three study domains (acquisition, analysis and implementation) comprehensively. Students “acquire” the desires of users as digital data through the observation of various phenomena of the real-world, “analyze” the background of the data and the entire data by using information technology, and “implement” the results of analysis as innovative products and services.
This program offers places called the Leaders’ Saloon and Leaders’ Studio where state-of-art facilities and information equipment are available, and where students can think freely and create ideas. The Leaders’ Saloon has discussion tables and digital poster panels installed, which can be operated with a touch panel by projection from a tablet terminal. It is utilized as a place for free interaction by students from different fields. The Leaders’ Studio, equipped with a laser cutter and 3D printers, is an experiment studio in which students can mold ideas freely. We have created a good environment for manufacturing. Because indoor projector illumination and all window shades are programmable, a production space can be provided when data measurement, display, and presentation are performed.
We implement creative group work by cooperating with industry with the aim of developing industry leaders. Under themes such as “social entrepreneurship based on data circulation” and “utilization of the public transport big data,” company mentors and students undertake cooperative work. The students learn business sense from company mentors,
and work on business model planning in a group. Sometimes opinions vary, but it is a valuable experience in order to acquire leadership skills. Through group work, we grow the entrepreneurship spirit and foster the ability to play an active role in a company.
[Composite Category–Information–] Selected for FY2013
Graduate School of Information Science; Graduate School of Engineering; Graduate School of Medicine; Graduate School of Economics
[Partner Universities, etc.] 13 universities/institutes
Graduate School of Information Science and Technology, University of Tokyo; Hitotsubashi University; Graduate School of Education, University of Tokyo; Institute of Statistical Mathematics, Research Organization of Information and Systems; National Institute of Informatics, Research Organization of Information and Systems; National Center for Geriatrics and Gerontology; Hanoi University of Science and Technology; Istanbul Technical University; Massachusetts Institute of Technology; Carnegie Mellon University; University of Southern Denmark; University of Queensland; New York University
[Partner Companies, etc.] 11 companies
Toyoda Central R&D Labs.; DENSO; MHI Aerospace Systems; Astellas Pharma; NTT; IBM Japan; Netyear Group; Department of Industry and Labor, Aichi Prefecture; Microsoft Research Asia; Canon Information Technology (Beijing); Google Inc.